Digital marketing is an exciting and fast-moving industry, and digital marketers know that there are a multitude of tools, platforms and apps out there to help take your digital efforts to the next level. Yes they can save you time, but discovering and testing the various options can be daunting and confusing, especially in an ever changing industry with many emerging trends.

We’ve gathered some old favorites as well as some tools to watch and consider adding to your digital marketing toolkit in 2022.

  1. Social Media Marketing Tools
  2. Influencer Marketing Tools
  3. Email Marketing/Marketing Automation Tools
  4. SEO (Search Engine Optimization) Tools
  5. Paid Search & Social Tools
  6. Data & Analytics Tools
  7. Digital Strategy Tools
  8. Marketing Management Tools
  9. UX and Design Tools
  10. Video Marketing Tools
  11. Content Management Tools
  12. Social Selling Tools